- International Talent
- Linglong owns over 2,272 engineering technical staff, and the core management team is composed of senior engineers, channels operating experts, key senior managers equipped with global tire background and years of experience.
Profile
- Founded in 1975, Shandong Linglong Tyre Co., Ltd. is a specialized and large-scale technology-oriented tire manufacturer with leading products like high performance passenger car radial (PCR) tires, light truck radial (LTR) tires, tens of thousands of all-steel radial truck and bus radial (TBR) tire specifications.
- Since its establishment in 1975, Shandong Linglong Tyre Co., Ltd., guided by the enterprise spirit of "Unity and diligence in pursuing excellence," has evolved over four decades into a green and low-carbon tire enterprise integrating tire design, development, manufacturing, sales, and services. Its main products include passenger and light truck radial tires, truck and bus radial tires, and off-the-road tires, which are widely used in passenger cars, commercial vehicles, and engineering machinery.
Currently, the company boasts seven research institutions, seven production bases, and over 19,000 employees worldwide, forming differentiated brands such as "Linglong," "LEAO," "ATLAS," and "EVOLUXX" targeted at the global market.
- "building a world-class tire company"
- In the future, the company will accelerate the implementation of the "7+5" global layout, fully enhancing its core competitiveness, aiming to exceed 160 million tire production and sales by 2030, achieve sales revenue exceeding RMB 80 billion, rank among the top five in production capacity globally, and become a technology-driven tire manufacturing enterprise with world-class technical and management standards and brand influence.
Honor
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Top 500 Asian Brands of 2022
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One of 2022 China's Top 500 Most Valuable Brands
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Second Prize of National Scientific and Technological Progress Award
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National Recognized Testing Laboratory
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Second Prize of National Technological Invention Award
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- International R&D
- Linglong has set up 7 R&D centers (Respectively in Zhaoyuan, Yantai, Shanghai, Jinan, Beijing, the United States, and Germany), and established a global open R&D innovation system.
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- International Marketing
- The Company sells products to 173 countries worldwide, with more than 100,000 marketing outlets in the world, and the market business covers the major regions of the world including the Europe, the Middle East, the Americas, Asia Pacific, Africa, etc.. Its sales network is evenly distributed across the world's continents, forming a brand network system with unified image and perfect products and services, to improve the quality of service to global customers and the brand reputation in the market.
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- International Manufacturing
- In order to promote its high-quality global industrial layout and increase its core brand competitiveness in global market, Linglong formulates its 7+5 global layou. At present, the company has seven manufacturing bases in Zhaoyuan, Dezhou, Liuzhou, Jingmen, Changchun, Thailand and Serbia. Meanwhile, Linglong will carry out active inspection of its new factory’s location, aiming at completing the full completion of global layout, and fully utilizing global resources and expanding its global tire market.
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- International Brand
- At present, the Company has formed differentiated brands that are oriented to the global market, including "Linglong", "LEAO", "ATLAS", "EVOLUXX", "GREEN MAX", and "CROSS WIND", to meet the diverse needs of different consumers.
It has sponsored over 100 global sports events, including the European Five Major Leagues (Real Madrid CF, Chelsea FC, VfL Wolfsburg), the NBA, Japan's FDJ Drift Championship, and various global regional events
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- International Cooperation
- Linglong establishes cooperative relationship with global famous suppliers including Lanxess, Fisher, VMI, Bekaert, Sri Trang Agro-Industry Plc, and SI Group, building mutual beneficial core value chain.